Cordell Connect data, inside HubSpot — not in another tab.
Most Cordell Connect users we talk to are stuck in the same loop: log in, search, export to CSV, paste into the CRM. Hours a week of admin before a single rep makes a call. GrowthNGen pipes your Cordell project data straight into HubSpot, with architects, builders and developers already linked.

Cordell Connect is the database. GrowthNGen is the pipeline.
Cordell Connect has the project data. The problem is getting it into the system your reps actually live in. GrowthNGen sits between Cordell Connect and HubSpot — new projects matching your search profile land in your CRM with the right stakeholders attached. Your Cordell subscription works harder, and your reps stop doing data entry.
No more CSV exports
Set your search profile once. Matching projects flow into HubSpot — daily on Plus and Elite, weekly on Essential. No copy-paste.
Architects and builders pre-linked
Every project arrives with the right stakeholders already attached. No more hunting on LinkedIn for who to ring.
Your Cordell subscription works harder
You keep your existing Cordell Connect licence — GrowthNGen just makes more of the team use it. The data finally reaches the reps in the field.
What your team stops doing manually
The Cordell Connect data is already good. It just shouldn't take a salaried BD rep four hours a week to move it around.
CSV exports
No more weekly export rituals. Matching projects appear in HubSpot the day they hit Cordell.
Stakeholder hunting
Architect, builder, engineer, developer — already attached to every project they touch. Contacts are in your CRM by the time you open the deal.
Stage-change check-ins
Contract Let, builder changed, stage shifted — your reps get pinged when a project becomes actionable. No daily Cordell logins to spot what moved.
Regional spreadsheets
One feed, every state. National pipeline visible in HubSpot. No more stitching Sydney's list together with Brisbane's.
“GrowthNGen has become our unfair advantage. It's removed the bottleneck of manual data work. We can now search at the organisational level and surface the right opportunities effortlessly into our CRM, and at scale. The results have been immediate. A stronger pipeline, higher conversions, and project wins that have already paid for years of use.”
Michael O'Grady
Director, Valmond & Gibson
Questions from Cordell Connect users
The things BD and commercial leaders ask before getting started.
Do I need to keep my Cordell Connect subscription?
Yes. GrowthNGen doesn't replace Cordell Connect — it pipes the data you already pay for into HubSpot. Think of us as the workflow layer that finally puts your Cordell licence to work across the whole team.
How is this different from just logging into Cordell Connect?
Logging in is fine for one rep doing a one-off search. The pain is repeating that workflow every day, exporting to CSV, then pasting into HubSpot to make it a real opportunity. GrowthNGen skips the middle. Projects matching your search land in HubSpot ready to work — architects and builders attached, stages tracked, alerts when something moves.
Do I need to change my HubSpot setup?
Usually not. We map into your existing pipeline, deal stages, and contact properties. If something needs a tweak we handle it during onboarding. Most teams are live in under two weeks.
What about the projects we've already exported into HubSpot?
We backfill from your existing Cordell search profile so you start with a clean, current pipeline — and we de-dupe against what's already in HubSpot. No double-handling, no data loss.
Can we filter by what we actually pursue?
Yes. Search profiles filter by region, project value, stage, type, stakeholder role, and more. Commercial only, projects over $5M, steel-framed, NSW and VIC — set it once and that's all that flows through.
How much does it cost?
Plans start at $860/month. The full breakdown — Essential, Plus and Elite — is on the pricing page.
Stop exporting. Start selling.
See your Cordell Connect data inside HubSpot in 15 minutes. We'll show you the projects that would have landed in your CRM this week.