A Hubexo alternative. Construction project data, inside HubSpot.
GrowthNGen is built on Cotality — the construction project intelligence platform behind Cordell Connect. We pipe AU/NZ commercial project data straight into HubSpot, with architects, builders and developers already linked. Same kind of tender pipeline visibility Hubexo gives you — delivered inside the CRM your reps already use. No second platform, no CSV exports.
Hubexo or GrowthNGen — same job, different home.
Both surface AU/NZ commercial construction project intelligence. Hubexo keeps its data inside the Hubexo app — your reps log in, search, export, and paste into HubSpot. GrowthNGen uses Cotality (the construction project intelligence behind Cordell Connect) and pipes the data directly into HubSpot, with architects, builders and developers already linked. Your reps stop bouncing between platforms.
No more CSV exports
Set your search profile once. Matching projects flow into HubSpot every business day on Pro and Elite — no copy-paste, no CSV exports, no separate login.
Architects and builders pre-linked
Every project arrives with the right stakeholders already attached. No more hunting on LinkedIn for who to ring.
One subscription, one platform
Cotality API access is bundled with GrowthNGen. No need to stack a separate project database subscription on top of your CRM.
What your team stops doing
Project intelligence is necessary. Manually moving it between two systems is not.
CSV exports
No more weekly export rituals. Matching projects appear in HubSpot the day they hit the database.
Stakeholder hunting
Architect, builder, engineer, developer — already attached to every project. Contacts are in your CRM by the time you open the deal.
Daily database check-ins
Contract Let, builder changed, stage shifted — reps get pinged when a project becomes actionable. No daily logins to spot it.
Regional spreadsheets
One feed, every state. National pipeline visible in HubSpot. No more stitching Sydney's list together with Brisbane's.
Head-to-head
Hubexo vs. GrowthNGen
Two platforms covering AU/NZ commercial construction projects. One lives in its own app. The other lives in your HubSpot.
| Capability | Hubexo | GrowthNGen |
|---|---|---|
| AU/NZ commercial project intelligence | checkHubexo's own dataset | checkCotality dataset — the source Cordell Connect is built on |
| Architects, builders and developers attached to each project | checkVisible in Hubexo project record | checkLinked as HubSpot Companies and Contacts |
| Where the data lives | checkInside the Hubexo platform — separate login | checkInside your HubSpot pipeline — no second tool |
| Projects flow into your CRM automatically | closeManual CSV export every week | checkAuto — daily sync on Pro and Elite. Manual push on On Demand |
| Project stage changes update your HubSpot deals | closeManual check-ins required | checkDA approved, Contract Let, builder changed — flows through |
| One system for your sales team to work in | closeReps live in HubSpot AND log into Hubexo daily | checkHubSpot only — pipeline is current when they log in |
| CSV exports needed to update your CRM | warning3-5 hours per rep per week on data entry | checkEliminated entirely |
| Bulk sync of historical pipeline at go-live | closeManual rebuild from spreadsheets | checkOne-time backfill, de-duped against existing HubSpot records |
| Notifications when a project becomes actionable | closeSpotted by whoever logs into Hubexo that day | checkPushed to the rep on the deal — Contract Let, builder changed, stage shifted |
| Subscription model | checkHubexo licence | checkGrowthNGen — Cotality API access bundled, no separate database subscription |
How it works
Three steps. Live in under two weeks. Cotality API access is bundled — no separate database subscription to manage.
We map your HubSpot
Deal stages, pipeline, contact properties — we use what you already have. No rebuild required.
We set up your Cotality search profile
Region, project type, stage, value range, stakeholder role — your team's actual targeting criteria. We backfill against your existing pipeline so you start clean.
Projects start landing in HubSpot
Matching projects show up in your CRM with architects and builders attached. Stage updates flow through automatically. No more CSV exports, no copy-paste, no logging into a separate platform.
“GrowthNGen has become our unfair advantage. It's removed the bottleneck of manual data work. We can now search at the organisational level and surface the right opportunities effortlessly into our CRM, and at scale. The results have been immediate. A stronger pipeline, higher conversions, and project wins that have already paid for years of use.”
Michael O'Grady
Director, Valmond & Gibson
Common Questions
What we get asked across every customer type — suppliers, builders, consultancies. ICP-specific questions are below.
How is this different from logging into a project database on its own?
GrowthNGen is built on Cotality — the construction project intelligence platform behind Cordell Connect. Instead of your reps logging into a separate platform, searching, exporting CSV and copy-pasting into the CRM, the data flows into HubSpot automatically with architects, builders and developers already linked. Cotality API access is bundled with GrowthNGen, so there's no separate Cordell Connect Lite subscription to manage. Your reps open HubSpot and the pipeline is current.
Can we filter by what we actually pursue?
Yes. Search profiles filter by region, project value, stage, type, stakeholder role, and discipline. As narrow or broad as your team needs. Set the profile once and only matching projects flow through — everything else stays out of the way.
Will it mess with our existing HubSpot setup?
No. We map into your existing pipeline, deal stages and contact properties. If something needs a tweak — a custom property, a new stage — we handle it during onboarding. Most teams go live without changing their HubSpot at all.
How long does it take to go live?
Under two weeks for most teams. We handle the HubSpot mapping, the search-profile setup and the first projects flowing through. You don't need a developer.
What happens when a project changes stage?
The HubSpot record updates automatically. Contract Let, DA approved, builder changed, design phase — it flows through. Your rep can get a notification when something material happens. No stale records, no manual check-ins.
Questions from teams comparing Hubexo and GrowthNGen
The things BD and commercial leaders ask when looking at switching.
Do I need to keep my Hubexo subscription if I switch to GrowthNGen?
No. GrowthNGen is an alternative to Hubexo, not a complement. We bundle Cotality API access (the construction project intelligence behind Cordell Connect) so you don't need a separate project database subscription. Most teams cancel Hubexo when they switch.
How does Cotality data compare to Hubexo's?
Both cover AU/NZ commercial construction. Cotality (the source behind Cordell Connect) is the largest AU/NZ project intelligence dataset; Hubexo is the newer entrant with strong volume and analytics. Coverage overlaps heavily — the practical difference is platform experience and CRM integration. Worth a 15-min call to compare what each shows you in your patch.
What about my Hubexo search profile and historical pipeline?
We set up your GrowthNGen search profile based on what you target today — region, project type, stage, value, stakeholder role — so the matching projects you currently get in Hubexo flow through to HubSpot. We run a one-time backfill against your existing pipeline so you start with a clean, current HubSpot view from day one.
From the Notebook
From the Notebook
Is There a Better Alternative to Cordell Connect for HubSpot Users?
Cordell Connect is the go-to construction data source for AU and NZ BD teams. But for teams using HubSpot, there is a gap. Here is what to do about it.
How to Connect Construction Project Data to HubSpot (AU & NZ Guide)
Most construction sales teams in Australia and New Zealand are still manually copying project data into HubSpot. Here is how to stop doing that.
Pre-Tender vs Tender-Stage Leads: Why Timing Kills Construction Sales Pipelines
Most construction BD teams are working tender-stage leads when the contract has effectively been decided. Here is what changes when you move your team earlier.
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Stop logging into Hubexo. See project data in HubSpot.
See Cotality construction project data inside HubSpot in 15 minutes. We'll show you the projects that would have landed in your CRM this week.